The Bulls turn Red
The Vodacom Bulls will play this weekend’s game against the Chiefs in red jerseys. Yes that’s correct, this weekend, finally, their “Bloed will be Rooi”. It is ostensibly part of Vodacom’s marketing strategy to hammer home the point that they are now red. Even lucky fans at Loftus, which itself has undergone a red makeover, will receive signed red jerseys.
Who would have thought? Red Bulls. Let’s hope it gives them wings… but that’s a matter for another sponsor.
The Insider can not help but see a double meaning in this marketing endeavour. It seems that the Bulls’ poor form this season has left the players, coaches and fans a little more than red-faced. Inexplicable handling errors, logic-defying turnovers and lineouts as disordered as a home affairs queue have plagued the Bulls all season.
In fact, the insider believes the Bulls are slowly turning into the Lions, and by wearing red they are paying homage to their less illustrious neighbours across that mighty river Jukskei. They are dressing up as a team where mediocrity week in, week out, year in year out, is met with the same old red faces and promises of getting their gameplans and patterns right.
What next? Are we going to be told the Bulls are in a rebuilding phase?
Tags: #Blue Bulls, #Chiefs, #Red Bulls, #Rugby
May 5th, 2011 at 5:41 pm
Have the Lions finished their rebuilding phase yet? Or is it a perpetual phase?